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Fort Bliss Wants El Paso To Better Market Itself

Fort Bliss officials think El Paso has an image problem that civic leaders in the West Texas city need to work harder to remedy.

The Army post's commanders are appealing for El Paso's help in reversing that negative perception that's preventing them from luring top military talent.

Maj. Gen. Sean MacFarland will address the perception Thursday in his State of the Military address. The Fort Bliss commander gives the annual speech to update the community on the state of the post and future plans.

Maj. Joe Buccino, a Fort Bliss spokesman, says many Army soldiers and officers believe El Paso is a boring, crime-ridden city with failing schools. He said these characterizations are untrue, but Fort Bliss wants to see the schools and the city promote their benefits better.

Copyright 2013 The Associated Press.