Martinez Launches Reading Challenge Friday In Las Cruces

May 23, 2013

Today marks the kick-off of the New Mexico True Reading Challenge of Governor Susanna Martinez.  Martinez will launch the program in Las Cruces at Thomas Branigan Memorial Library on Friday, May 24 at 2:30 p.m.  The programs are sponsored by statewide community partners and offer exciting prizes for winners including hot air balloon rides, family vacations and sporting event tickets.  The program complements existing summer reading programs and provides additional incentives for elementary school children to read this summer. 

Three of the reading challenges are new, and the fourth is an existing summer reading program which the State is joining as a partner.  Under each program, students who read six books will receive a few small prizes, and those who choose to read an additional six books (and in some cases, submit a short write-up) will receive further awards and be eligible to win a grand prize. 

The four summer reading programs are:

·         New Mexico True Summer Reading Challenge

·         I’m a Reading Animal Summer Challenge

·         Nothing but Net Lobo/Aggie Summer Reading Shootout

·         Club Read

Libraries are asked to make program materials and brochures available to children in their summer reading program. The children will mail their reading logs to the New Mexico True Summer Reading Challenge at the address given on the brochure by August 1.

More information, including downloadable versions of each contest’s reading log, is available at