AUDIE CORNISH, HOST:
A new TV channel is going to the dogs.
BECKY LUBEACH: It is TV that is shot from a dog's perspective.
CORNISH: That's Becky Lubeach of DOGTV.
LUBEACH: It's been enhanced, that the colors that they see pop out. And the music has all been composed for them.
CORNISH: In other words, entertainment made not for you, but for your stay-at-home hound. No sitcoms about dogs. No "Jersey Shore," no ads either.
MELISSA BLOCK, HOST: